As the General Manager and Financial Manager of a hypermarket branch with 15 employees, I was responsible for overseeing the entire operation. This Read more included managing relationships with company representatives, coordinating the supply and management of goods, and ensuring top-notch customer service. I handled all financial aspects of the branch, from budgeting and expense control to maintaining financial records. In addition, I led the team, fostering a productive work environment and ensuring smooth daily operations. Over three successful years, I honed my skills in communication, negotiation, and management, contributing to the branch's consistent growth and success.

As the manager of a department in one of the largest trading and distribution companies for one and a half years, I led a team of four employees, Read more primarily focusing on enhancing sales operations for wholesale and retail clients. I was responsible for driving sales growth, managing personnel, and contributing to improving overall company performance. My role involved developing career paths for team members, improving operational efficiency, and solving various challenges that arose. Within just two weeks of joining the company, I was promoted to department manager due to my strong leadership and problem-solving skills. My experience in sales, customer service, team management, and workplace improvement was instrumental in achieving significant results for the company.

In this project, I played a crucial role as the media buyer responsible for reviving and rebranding the New Smouha Club after its previous management Read more left, taking most of the clientele with them. The challenge was not just to introduce the club with a new identity, but to also reconnect with former clients and attract new ones in a competitive market. To achieve this, I assembled a team of freelancers, including a graphic designer, videographer, and moderator, whom I supervised throughout the project. I took charge of content creation and copywriting, ensuring that the club's new image was effectively communicated. This involved designing a new logo, creating a fresh Facebook cover, and producing two videos that showcased the club’s revamped look and services. I strategically utilized the client data that the club still had, organizing a WhatsApp group to directly inform former clients about the new management and the exciting offers available. This was an important move, as it helped re-establish a connection with loyal customers who were previously associated with the old management. I also developed both the media and marketing plans, ensuring that each post was timed for maximum impact on social media platforms, primarily Facebook and Instagram. The media campaigns were structured to raise awareness, increase engagement, and drive reservations. Through these efforts, we were able to achieve significant results. The club managed to fill approximately 45 out of its 50 available reservation hours, which was a major milestone, considering the competitive landscape. The campaigns I designed not only reintroduced the club to its old audience but also expanded its reach to new customers. These outcomes were the result of a carefully executed media strategy and a deep understanding of the market dynamics. Budget Managed: 30k LE Duration: 30 days ROAS: 9

During my performance marketing internship at Kawaser, I acquired a solid foundation in marketing principles, including marketing types, strategy Read more development, pricing, and market research. I worked on multiple real-world projects for ERP system companies like PROACT International and TechVista, conducting SWOT analyses, and I also served as a brand analyst for Boom. Additionally, I gained expertise in marketing analysis, website creation, and social media analysis for various companies. This hands-on experience has equipped me with the necessary skills to pursue a career as a performance marketing specialist